NEW VISUAL IDENTITY
The new curves, inspired by the design of our new vehicles, reflect Sides’ commitment to innovation and design.
The iconic “S”-shaped flame is redesigned with a more dynamic appearance.
The new visual identity also features a tagline, “Design to protect”.
It reflects two key elements :
- our primary goal: to design the very best life-saving and asset protection equipment available
- our expertise in innovation.
This new brand identity reflects our ambition to drive the Sides experience forward.
